The project involved the expansion of a basic brand identity into a vibrant and dynamic visual language. The platform assists students in preparing for their GCSE science exams by utilizing interactive 3D models. Through interactive animations, the platform provides a hands-on experience that makes studying science exciting and memorable.

We created a universe where playful illustrations, characters, and refined typography coexist to infuse the brand with energy and personality.

We designed over 150 unique icons, characters, illustrations, UI components, social media visuals, and Google Ads, optimizing them for digital use to ensure a consistent and engaging brand presence across all platforms.

Team

Direction and Design: Maria Tsilomitrou
Head of Marketing: Catarina Santos
Client: Fakedoor

︎︎︎Creative Direction
︎︎︎Illustration
︎︎︎Icon Design
︎︎︎Social Media