ZDF German Broadcaster

Icon Collection

Munich, Germany

We designed this icon collection for ZDF, Germany's national public television broadcaster. The project involved creating a custom collection of 30 fun icons based on the themes of technology, social life, music, filmmaking, and writing, while utilising the existing brand colors and principles.

This versatile icon library has been used for ZDF's branding, marketing, and social media purposes, offering a refreshing, youthful twist to each application.

Team

Direction: Serviceplan Group
Creative Direction: Serviceplan Group, Maria Tsilomitrou
Project Manager: Petersen Hannes
Design: Maria Tsilomitrou
Client: ZDF

︎︎︎Creative Direction
︎︎︎Illustration
︎︎︎Icons
︎︎︎Animation